‘“I find your lack of faith disturbing” (Darth Vader). Digital Cinema Media (DCM), the media agency that supplies adverts to 80% of UK cinemas caused consternation last week when it announced its refusal to show a 60-second advert by the Church of England encouraging people to pray. The ad would have been guaranteed a sizable audience had it been permitted to air as planned before the upcoming Star Wars: the Force Awakens, advance ticket sales for which have broken all known records.’
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UK Human Rights Blog, 1st December 2015
Source: www.ukhumanrightsblog.com