Birds Eye ad gets banned for exaggerating size of portions – The Guardian

Posted June 1st, 2016 in advertising, complaints, food, news, ombudsmen by sally

‘The advertising watchdog has censured Birds Eye for running a TV campaign that exaggerated the size of its ready meals which the company argued was necessary to “bring life to the ingredients”.’

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The Guardian, 1st June 2016

Source: www.guardian.co.uk