Behavioural advertising is fair if users can opt out, says privacy watchdog – OUT-LAW.com

Posted July 7th, 2010 in advertising, data protection, internet, news, privacy by sally

“There is nothing ‘intrinsically unfair’ about behavioural advertising but website operators should offer visitors the option of using their services without any activity being recorded, privacy watchdog the Information Commissioner has said.”

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OUT-LAW.com, 7th July 2010

Source: www.out-law.com